As the world’s leading trade fair for festive and seasonal decoration, Christmasworld in Frankfurt am Main exercises a magnetic power of attraction on top buyers from the wholesale, import / export and retail trades who make their way to Frankfurt am Main to place their main orders for the year. Discover the most important facts and figures about Christmasworld here.
Christmasworld 2019 in figures
In 2019, 45,304 visitors from 123 countries attended Christmasworld to discover the latest products and trends being shown by 1,085 exhibitors from 44 countries.
Christmasworld is one of the most international fairs in the Messe Frankfurt portfolio of consumer-goods fairs (64% of visitors and around 79% of exhibitors come from outside Germany). Its strength is the clear focus on Christmas and festivities.
That's what exhibitors say about Christmasworld 2019:
‘Really fantastic. We have been positively surprised at how quickly the new concept has been accepted by the trade visitors. We notice this from a significant increase in sales in comparison to last year. The split into two halls worked out really well for us.’
‘For us, Christmasworld is THE fair. The visitor numbers, as always, were excellent, and the fair is as international as ever. Our visitors come from almost all continents.’
‘This year has been the best Christmasworld so far for us. Visitor quality, too, has been even better. We had significantly more specialist professionals from shopping centres and even representatives from town and city marketing departments at our stand. Things are going really well.’
‘I love this trade fair because of its energy. It operates at a fantastic level also in terms of visitor quality. The new layout suits Christmasworld very well; you get a very clear sense that it has been received extremely positively by visitors and exhibitors alike.’
‘Our Christmas programme was very well received. We have been able to acquire a whole range of new customers. They included buyers from Germany, as well as from Italy, Ukraine and Portugal. I am delighted from every point of view.’
The Christmasworld product groups
Christmasworld presents the latest decorations for Christmas and all festivals and festivities of the year. In a nutshell, it shows ‘Seasonal decoration at its best’. Held at the beginning of the new festive season, Christmasworld offers an overwhelming portfolio of products. From atmospheric Christmas decorations, via seasonal and indoor / outdoor decorations for different occasions of the year, to impressive shop-window and large-scale decorations for city centres, shopping malls and hotels, the coming trends and new products are to be seen annually in Frankfurt.
Christmas & Seasonal decoration
Whether Christmas, Easter, baptism, communion, confirmation or weddings, Valentine’s Day, Mother’s Day or birthdays, Halloween, barbeque or spring, summer, winter the various seasons and festivals can only be celebrated properly with decorative accessories and textiles. It’s time for some new window dressing to attract customers into the shop. Here you will find decorations for Christmas and all other celebrations. Here you will find decorations for all celebrations.
Visual merchandising & Light
In the dark winter months, there are unlimited opportunities to use ultra-modern, energy-saving LED technology, as well as multi-faceted Christmas and decorative lighting for the home and garden. At Christmasworld, shops and cities that want to stand out from the crowd will also find eye-catching shop-window and in-shop decorations, including moving figures and indoor and outdoor lighting. After all, it’s the first impression that counts for whether customers want to discover more or not.
Florists’ requisites & Garden decorations
All year round, flowers set attractive accents in the home, shops, hotels and public building. Buyers will find a broad selection of creative ideas and materials for artificial flowers / plants, artificial trees and wreaths / sprays / hollow-ware, and garden decorations.
Candles & Fragrances
Did you know? Christmasworld is also the world's biggest candle fair with an unrivalled range of candles, candlesticks, candleholders and accessories rounded off by the growing market for room fragrances and soaps.
Ribbons & Wrapping
With individual wrapping materials, giving gifts is twice the pleasure. New colours, motifs, materials and printing options even enable customers and retailers to personalise ribbons and bows. A must-have for every business to underscore quality – and, at the same time, to make the gift even more impressive.
Christmas Delights are Christmas confectionary, such as mulled wine, Christmas cake, chocolate and tea. Wooden huts create a genuine Christmas-market atmosphere and trade visitors will be able to whet the appetite of their customers for culinary products as gifts or souvenirs for use at home.
Floradecora: Fresh flowers and ornamental plants
There is a major trend these days for fresh, convenience items. And that is what the suppliers at Floradecora specialise in. The range of products at Floradecora includes, for example, roses, gerbera, lilies, lisianthus, tulips, chrysanthemums, orchids and poinsettia, as well as Christmas trees, bamboos, cacti and succulents. Everything is ‘ready to order’ and can be used for any and every season of the year.
Christmasworld International Sourcing
From florists’ requisites, via seasonal decorations and Christmas products, to lighting, the Asian pavilions and individual exhibitors from China, India, Thailand and the Philippines reflect the overall portfolio of products.
Trade visitors by sector
Every year, the radiant appeal of the festive decorations to be seen at Christmasworld attracts top buyers from the wholesale, import / export and retail trades who place their main orders for the year. If you come from these sectors, you can be sure of finding what you are looking for in Frankfurt:
- Garden centres
- DIY stores
- Florist shops and fl oristry wholesalers
- Supermarket chains and discounters
- Gift boutiques, glass, porcelain and ceramics shops
- Furniture and furnishings stores
- Shopping centres and city marketing
- Decoration companies and visual merchandising
- Restaurant, hotel and catering trade
- Event agencies