![Large-scale decoration at Christmasworld](/content/dam/messefrankfurt-redaktion/christmasworld/2025/images/christmasworld-visual-merchandising-light-2024.jpg)
We are delighted to invite you to the Christmasworld Take Off 2025. The event will take place on 7 February 2025 as part of Christmasworld.
Look forward to a day full of inspiring insights and exciting discussions. Take advantage of this unique opportunity to find out about the latest trends in the areas of festive lighting, large-scale & contract decoration and to expand your network.
Registration for this event is possible from the beginning of October 2024.
Programme
11:30 - 11:45 a.m. | Welcome and opening of the event
11:45 - 12:30 a.m. | Guided Tour
to selected exhibitors from the field of Visual Merchandising & Light. The guided tour will be conducted in two languages (English and German).
12:30 - 1:30 p.m. | Networking Lunch
1:30 - 2:30 p.m. | Keynote: "Exciting Ecosystems: Creating Inspiring Shopping Destinations"
![Matthew Brown, Retail Futurist, Echochamber](/content/dam/messefrankfurt-redaktion/christmasworld/2025/images/matthew-brown-rankin.jpg)
CONTENT: How can retailers and city centres respond to today's challenges? The answer lies in greater innovation, investment and creativity. Matthew Brown shows what strategies are possible to turn shopping centres and city centres into fascinating experiences. The future is creative and exciting!
The keynote is in English and will be simultaneously translated into German.
ABOUT: Matthew Brown, RETHINK top retail expert and founder/owner of Echochamber, tracks retail innovation and consumer trends as he travels the world.
Echochamber, a creative retail analysis agency based in London, provides global best practice, creative insight and global consumer and retail trends to advise clients across all retail sectors on how to improve their business.
from 2:30 p.m. | Visit to Christmasworld
Other interesting presentations on the topics of city centres, property marketing and retail can be found at the Conzoom Solutions Academy.
Your advantages
- Networking Make valuable contacts from the industry and exchange ideas with experts and colleagues. Take the opportunity to expand your professional network.
- Expand your knowledge Get to know creative and exciting ways in which cities and shopping centres can reinvent themselves. Our high-level keynote speaker Matthew Brown will give you valuable insights that you can apply directly to your everyday work.
- Inspiration through the Guided Tour Experience a guided tour of selected exhibitors in Hall 4.0, which will introduce you to innovative lighting installations in cities and buildings. Gather creative ideas and be inspired by how you can use lighting design to set unique accents in outdoor and indoor areas and thus create an impressive atmosphere.
In co-operation with
![Logo Bundesvereinigung City- und Stadtmarketing Deutschland e.V.](/content/dam/messefrankfurt-redaktion/christmasworld/logos/bcsd-logo.jpg)
![Logo ECSP](/content/dam/messefrankfurt-redaktion/christmasworld/logos/ecsp-logo.jpg)
![Logo German Council of Shopping Places](/content/dam/messefrankfurt-redaktion/christmasworld/logos/gcsp-logo.jpg)